Free Amazon PPC Tools — No Account Required
Open, run, and get your answer. No SellerMate account needed. No credit card. These tools are built for Amazon advertisers who want specific analysis without setting up a full platform.
Available tools
Product Explorer (Limited)
Browse ASIN-level performance data — ad metrics, retail signals, and campaign coverage. The limited version shows you what's possible; the full version connects to your live account data.
Open Product ExplorerAmazon SQP Analysis Tool
Upload your Amazon Search Query Performance report and get instant analysis: top queries by click share, conversion gaps, high-impression/low-conversion terms, and search terms worth moving to Manual campaigns.
Analyze Your SQP ReportN-Gram Search Term Analyzer
Break down your search term performance by word fragment (1-gram, 2-gram, 3-gram). Identify which words drive the most orders, which inflate spend without converting, and where to build new keyword groups.
Run N-Gram AnalysisAmazon PPC Dayparting Calculator
Input your conversion data by hour and day of week. Get suggested bid adjustment multipliers for each time block, showing where to increase bids during peak hours and reduce them during low-converting periods.
Calculate Your Dayparting ScheduleAMC Audience Builder Overview
A guided walkthrough of Amazon Marketing Cloud audience types — awareness, consideration, conversion, and retention — with examples of how each is built and when to use it. No SQL knowledge required.
Explore AMC AudiencesAmazon DSP Self-Serve Overview
Understand what Amazon DSP is, what it costs, which ad formats are available, and when it makes sense to expand beyond sponsored search. Includes a self-assessment: "Is DSP right for my account right now?"
Read the DSP OverviewThese tools are part of SellerMate's Free plan
If you connect your Amazon account, everything above becomes more powerful — running on your actual live data instead of uploaded reports. The Free plan also includes unlimited dayparting, core business reports, and Product Explorer, all connected to your real account.
Connect your account. Get real answers.
Free forever. No credit card required. Takes minutes to connect.